Every plan starts with the Clarity Reset: everything a new customer reads, rewritten in your first 4 weeks. After that comes the Clarity Standard, where your plan sets how much I write for you every 4 weeks.
Every 4 weeks, cancel any time. The Clarity Reset is $3,000, paid once with your first 4 weeks.Sign for 12 months and the Clarity Reset is $3,000$0
You ship 1 or 2 releases a month, and nobody has time to write them up. Most customers already know you. You want every update explained in plain words and a help center that matches the product.
Every 4 weeksYou ship most weeks, and new customers meet you on a marketplace listing or your homepage. You want those pages and your emails to keep up with the product, and more happy customers leaving reviews.
Everything in readme, andYou sell to people who compare you first: a buyer, their boss, anyone reading your reviews. You want sales pieces, a reply under every review, and one writer for everything your customers read.
Everything in front-end, andBilled every 4 weeks. Anything you don’t use in a cycle doesn’t carry over.
Answer the 4 questions and your plan shows up here.
Each plan includes everything in the one before it. The gold rows show where the next plan starts.
Before anything lands every 4 weeks, the Clarity Reset rewrites the pages and screens a new customer meets on day 1, on every plan. It sets the standard that every release after it is held to.
We talk, and your Clarity Reset starts.
Usually your next update note, ready to paste.
How your company sounds, yours to keep.
The Reset is done, and tested again on 20 people.
25 to 30 minutes, booked right after you pay. You walk me through the product once.
How your company sounds, written down 3 days after the call. Yours to keep.
A one-pager or demo follow-up for software, or an upgrade email for an app.
With 12 months, your main screens become a tour people click before signing up.
The Clarity Reset is your first 4 weeks, and it’s real work: everything a new customer reads, rewritten. It’s the same on every plan and you pay for it once, with your first 4 weeks. Sign for 12 months and it’s free. Moving down a plan keeps the deal, and a pause just moves the end date.
If you leave before your 12 months are up, the $3,000 is due then. If I ever end the service, you owe nothing and keep every word.
After the Clarity Reset, at least 8 out of 10 people like your customers can tell what your software does after 10 seconds on your page. If they can’t, I keep rewriting at no charge.
the other 2 were checking their phone
Before I change a word, 20 people like your customers get 10 seconds with your page and say what your company does. When the rewrite is live, 20 more get the same 10 seconds.
Nothing counts as finished until you say it is, on any plan.
The voice guide too, to keep and to hand to anyone who writes for you.
The plan price you start at is the one you keep while you stay.
No form and no exit call. The 12 month rule above is the only string.
yes, the only oneEverything you ship to your customers on 1 day, whether that’s 1 fix or 12. Send me the list of what changed and the update notes come back in 48 hours.
Then the time goes to something you pick from your list, like old screens, error messages or an article nobody updated. Nothing carries over, so nothing piles up.
Yes, with 1 message. Moving up starts right away, and you pay the difference for the rest of that 4 weeks. Moving down starts on your next billing date. If you signed for 12 months, they keep running and the Clarity Reset stays free.
full-stack. I write a reply to every new review, wherever customers leave it: your marketplace listing, Capterra, G2, Trustpilot, Google and the like. Replies arrive ready to post, and I post them myself once I have access. front-end comes with the review request kit, which gets happy customers to write the review in the first place.
Send 1 message and billing stops at the end of the 4 weeks you already paid for. You keep every word, voice guide included.
If you signed for 12 months and leave before they’re up, the $3,000 for the Clarity Reset is due when you leave. The changelog page, the help assistant, the tour and the calculator run in my systems, so they stop when your last paid 4 weeks end. Every word in them is sent to you first.
At first everything arrives ready to paste, in 1 shared doc. Once you give me access to your listing, help center or email tool, I post it myself. Words inside the product go to your developer, ready to drop in. Your legal pages, prices and names stay as they are unless you ask.
Same plans, same prices. For an app the work starts at your marketplace listing. For software sold to companies it starts at your homepage, and the sales pieces are a one-pager and a demo follow-up.
Every 4 weeks, cancel any time, with the Clarity Reset at $3,000. Pick 12 months at the top and it’s $0.
Not sure which plan? Answer 4 quick questions.
Read the terms. They’re in plain words too.