The terms, in plain words

The Fine Print, In Large Print

Everything you agree to when you pick a plan, in the order you’d ask about it. Questions go to dani@claritystudio.ink, and a person answers them. Last updated November 11, 2026.

THE · FINE · PRINT · IN · LARGE · PRINT · AND · IN · PLAIN · WORDS ·10SHORT SECTIONS
4 weeksbetween bills
1 messageto cancel
$0Clarity Reset with 12 months
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How Billing Works

Every 4 weeks

Your plan bills every 4 weeks, starting the day you sign up. That puts every bill on the same day of the week.

What a bill covers

Each bill pays for the 4 weeks ahead, and for everything your plan lists for those 4 weeks.

Your rate

The plan price you start at is the price you keep, for as long as you stay. It never goes up.

Changing plans

Moving up starts right away, and you pay the difference for the rest of that 4 weeks. Moving down starts on your next billing date. If you signed for 12 months, they keep running.

Nothing rolls over

What your plan lists is for those 4 weeks. Anything you didn’t use doesn’t carry over, so nothing piles up.

If a payment fails

You get a message and 7 days to fix the card. After that, work pauses until it clears.

Refunds and tax

Work that has been delivered isn’t refunded. Prices are before any sales tax your state adds.

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The Clarity Reset And The 12 Month Rule

The Clarity Reset

Your first 4 weeks are the Clarity Reset, where I rewrite everything a new customer reads. That means your website, your listings, your help center, the screens from signup to their first task and your onboarding emails. You also get a voice guide, 1 sales piece and a panel test before and after. It costs $3,000, once, on every plan.

Sign for 12 months

Sign for 12 months and the Clarity Reset is free. You also get a clickable tour of your main screens. Moving down a plan keeps the deal, and a pause only moves the end date.

Leave early

If you leave before your 12 months are up, the $3,000 is due then. You agree at checkout that it can go on your card on file. If I ever end the service, nothing is due. That’s the only string on any plan.

The version you can text your co-owner
$3,000$0
with 12 months
DODani, text message
The Clarity Reset is $3,000.It’s free with 12 months.Leave early and it’s due then.
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How To Cancel And What You Keep

How to cancel

Send me 1 message anywhere we already talk, Slack, Teams, WhatsApp or email. No form and no exit interview.

When it stops

Your plan runs to the end of the 4 weeks you already paid for, and nothing bills after that.

What you keep

Every word I wrote for you, voice guide included. Use it anywhere you like, and hand it to anyone who writes for you after me.

What switches off

The changelog page, help assistant, tour and calculator run in my systems, so they stop when your last paid 4 weeks end. Their words reach you in a doc first.

On a 12 month plan

If you leave before your 12 months are up, the $3,000 for the Clarity Reset from section 2 is due then.

The whole cancel process
Please cancel our plan.that’s the whole form
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What Counts As What

The Clarity Standard

Everything after the Clarity Reset. Each new piece is written to the standard the Reset set and checked against your voice guide, every release.

A release

1 batch of changes you ship to your customers on 1 day, whatever its size. A fix that ships the next morning is a new release.

An article

1 help article that answers 1 question or walks through 1 task, in about 800 words at most.

A page update

Changes to 1 page you already have, like a new section on your pricing page or a fresh top section.

Everything else

An email, a sales piece and a team draft each count as 1 piece. Words inside your product cover whatever ships that cycle.

A quiet cycle

If you ship nothing in a cycle, that time goes to something you pick from your list, like old screens or error messages.

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Turnaround Times And Revisions

Update notes

Back in 48 hours on every plan, counted in business hours. The clock starts when you send me what shipped.

Everything else

Pieces arrive in 1 message a week on every plan. On full-stack we also talk for 20 minutes every 4 weeks.

Replies

You get a reply the same business day on every plan. Business days run Monday to Friday, Pacific time.

During the Clarity Reset

First piece inside 72 hours of the call, voice guide 3 days after it, everything done by the end of week 4.

Revisions

Revisions until you say yes, on every piece and on every plan.

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What I Can Reach And What I Never Touch

To start

Every piece arrives ready to paste in 1 shared doc. You put it live yourself, whenever it suits you.

Once you give access

With access to your listing, help center or email tool, I post directly. You can take that access back any day you like.

What I never touch

Your legal pages, your prices and your names (company, product and plans) stay as they are unless you ask me to change them.

Nothing goes out without you

You approve every piece before it goes live, the help assistant’s answers included. What you tell me about unshipped features stays between us.

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Review Replies Follow Each Site’s Rules

The rules

On full-stack, I write a reply to every new review, wherever customers leave it: your marketplace listing, Capterra, G2, Trustpilot, Google and the like. Every reply follows the rules of the site it’s posted on.

What no reply does

No reply pressures anyone to change a review, and none offers a reward for changing one, even when the review is unfair.

Who posts

Replies arrive ready to post. You post them, or I do once I have access.

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The Guarantee And Its 1 Condition

The promise

After the Clarity Reset, at least 8 out of 10 people like your customers can tell what your software does after 10 seconds on your page. If they can’t, I keep rewriting at no charge.

the other 2 were checking their phone
How it’s measured

20 people like your customers see your page for 10 seconds and say what your company does. The test runs before and after, and the bar is 16 of 20. On the call we agree on the page and on what counts as getting it.

The 1 condition

Each rewritten page goes live within a week of your yes. The panel can only read what’s on your site, so a page that isn’t live can’t be tested.

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What You Get For Sending Someone

On every plan

You get 4 weeks free for every owner you send my way who signs up, on any plan.

On front-end and full-stack

You also get 10% off for as long as the team you sent stays. The 2 add up.

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Who Owns What

Yours

You own every word I write for you, voice guide included. Use it anywhere, and keep it all after you leave.

Mine

The systems that run your changelog page, help assistant, tour and calculator stay mine, along with the way I work.

Always yours

Your product, your logins and your customer list were never mine to begin with.

Naming you

I only name you as a client, or share your panel numbers, after you say yes.

The limit

If something I write goes wrong, the most I owe is what you paid me in the last 12 weeks.

That was all of it

That Was The Fine Print

And you read it without squinting once.

See what each plan includes